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Abstract: Technology Management--An Previous HitEffectiveNext Hit Tool to Add Competitiveness to the Business

Ignacio Layrisse, Armando Izquierdo

Petroleos de Venezuela (PDVSA) and its affiliated companies, aware of the importance of the technology to sustain the viability of a successful corporation in global markets with increasing competition and stringent economies, are devoting important efforts in technology as an Previous HiteffectiveTop tool to add competitiveness to its core businesses.

These efforts are based in the conception of the technology as a structural aspect of the corporation integrated to each one of its businesses. In this sense technology is considered in an integrated way together with markets, operations, infrastructure, resources, etc., across the value chain of the company, from the conception of its vision and mission to the formulation and execution of its operating plans.

In this presentation, the conceptual and methodological aspects employed by PDVSA in the establishment of its technology strategy integrated to its business plan, and subsequent project portfolio definition, are summarized.

The experience acquired through this corporative exercise conducted by PDVSA confirms that technology and its management are highly linked to the culture of the companies and of the countries where they operate. The technology management best practices are very helpful in establishing processes and specific methodologies; however, the consideration of other aspects such as leadership, management style, shared values, etc., need to be taken into account with the same emphasis, in order to accomplish the changes needed to create a technology culture fitted to a given setting and ideology.

AAPG Search and Discovery Article #90951©1996 AAPG International Conference and Exhibition, Caracas, Venezuela